How much one spends on cables has always been hotly debated in the audio and video worlds. Some are of the mindset that "cables are cables" and they spend as little as possible to make the connection. Some are of the mindset that the cables connecting devices in the system are as important from a performance perspective as the devices themselves. Subsequently, they spend tens of thousands on this aspect of their system. Avid takes a strategic approach to the implementation of cables. Not all systems call for a large cable budget and in sticking with one of our most important core business values, we will only sell you what we believe you can actually benefit from. That said, in certain applications the cable one chooses can literally make or break a system. We chose AudioQuest because they are a company built on a strong foundation who offers an extensive variety of products to fill virtually any imaginable scenario. While we will not up-sell a customer who won't benefit in a real-world sense, we pride ourselves on having a solution that fits every need and having the best products the industry has to offer to do so. AudioQuest was a natural choice.

Control4 has become the fastest growing and one of the most highly respected manufacturers of home control products internationally. Their products have made previously expensive capability accessible to any home owner. They have also created simple solutions for common, every-day applications in today's technology-centric home. Control4's intuitive interface simplifies home systems of all types. It also provides the backbone for integration and automation of virtually any subsystem you can imagine. Whether you're looking to integrate your lighting, security, heating & air, or your pool, Control4 does it. Control4 is also very scalable because of its advanced wireless technology and modular approach. Start with as much or as little as you're comfortable with knowing upgrades are simple and affordable. Add to that the capability of control via personal wireless devices such as tablets and smart phones, computers from the home or on the go, or any television in the house. Control4 is designed for everyone and as a Premier dealer; Avid would like to share endless possibilities!

While the popularity of Home Theater has lead to it being the "bread and butter" of Avid, our roots are in Stereo and good sound is something we enjoy and love to share with our customers. Much research was done in selecting primary brands for Avid. There were many hours of listening to many manufacturers' offerings, most of which were very, very good. However, Naim stood out above them all. From an implementation and integration standpoint, their line is dynamic and flexible. More importantly, Naim has a sound all their own and it's wonderfully powerful, organic and musical. Their products are elegant in their simplicity, yet rich in both features and performance. If you love music, and you probably wouldn't be reading this if you didn't, you absolutely owe it to yourself to experience your collection powered by Naim electronics. Please contact Avid for a demonstration of Naim Audio Electronics.

There was a time when the idea of listening to in-wall or in-ceiling speaker would make anyone who even remotely appreciated good sound cringe. That is not the case anymore. The industry is flooded with viable options for built-in speaker solutions, many of which sound good. This is what makes Noble Fidelity all the more impressive. Their products are second to none in their price category and often sound better than speakers costing much more. Their concept is simple; solid design, careful choice of materials, and excellent build quality. The end result is a speaker that installs smoothly and sounds fantastic in both surround sound and music-only applications. The fact that they're as affordable as they are makes them an abundantly obvious choice.

Avid is proud to feature the ProAc line of fine loudspeakers. Each speaker in the ProAc lineup performs at a level unmatched in its category and the line consists of speakers to fit most every high performance application. Understated and beautiful physically with sophisticated, seductive performance, the entire line is extremely pleasing to the eye and ear. They also form a beautiful synergy with Naim Audio equipment which Avid also proudly offers! One listen is all you'll need to understand why we think the ProAc line is so special. Please contact us for a private demonstration.

Analog sounds good. While some may read this and think it's crazy and antiquated, it's true. The best way to get organic, sonically pleasing music playback is not an iPod or even a CD, its analog. And Rega does analog especially well. They make a turntable to fit any budget, all of which are capable of bringing your music to life in ways illusive to digital audio. However, Rega has been able to apply their prowess to the rest of their product line. Their new budget conscious "DAC" brings the signature Rega sound to Digital at a price that's hard to believe. One of our goals at Avid is making streaming music not only convenient, which is easy, but good sounding, which can be a little more of a challenge. Rega products have been instrumental in what we consider to be a very successful venture into streaming Hi-Fi. Please call for an audition of Rega's exciting products.

The most prevalent current trend in audio is streaming content and centralized music servers. While these solutions have been around for a few years, some of them are outrageously expensive and don't always work as they should. Sonos has changed that. The system is simple, scalable, dynamic and reliable. You'll have access to your entire library of stored music along with streaming content such as Pandora and MOG, all of your favorite internet and local AM/FM radio stations broadcast digitally just to name a few of the many available features. And, especially when cost is taken into consideration, Sonos sounds fantastic. It can also act in conjunction with a DAC as the front end of any high end audio system. All of this is controlled easily from an intuitive application on your mobile device or computer. The best part, Sonos is easy and it works.

Sony is one of the largest and best-known manufacturers of consumer electronics in the world. That isn't news. What may not be as obvious is that Sony has created a comprehensive line of ES (Elevated Standards) components that are designed for Custom Installation and create unmatched synergy throughout critical components in an A/V system, especially when combined with their Bravia line of televisions. What this means to the user is great sound and picture quality, along with quick, smooth and seamless operation. The products are affordable, well built and come with warranties unmatched by any other manufacturer in the business. The broad, diverse product line makes Sony a great solution for any application and as a certified partner of Control4, Sony and Avid are a great fit.